CATEGORIES: Branding. Packaging. Photography. Food Styling. Web.
AWARDS: Outstanding Achievement Hunsa Heat & Eat Bangers Packaging The Dieline Awards 2016
Silver, Graphis Design Annual 2016 Silver, Pentawards 2015
Gold, Australian Packaging Design Awards 2015 Gold, The Creativity International Awards 2015
Tradition, it is the true essence of Hunsa. Family owned and operated, their gourmet smallgoods are created following traditional European recipes, passed down from generation to generation to tantalise the tastebuds.
Food styling and photography were at the centrepiece to designing the packaging for Hunsa’s range of cold cuts and gourmet continental sausages. We carefully and purposefully curated a lifestyle aesthetic to showcase Hunsa’s traditional cuts of meat and the full flavoured ingredients selected as part of their range.
Our approach to styling and photographing Hunsa’s smallgoods in this way was used on the packaging to not only highlight the premium quality of their cold cuts, but intentionally illustrate how these gourmet meats could be combined with the simplest of ingredients to create a delicious and flavoursome meal.